MAXIMISE ONLINE & MINIMISE PRINT
Online marketing is by far the best and most cost-effective way to market your capital asset for sale or lease. For example, an estimated 97% of all property purchases begin with an online search and an estimated 100% of people now use the Internet to search for property. This is why it is essential to market your capital asset exceptionally well online and back this up with high quality and compelling point of sale collateral presented by an experienced professional. If you don't you won't stand out from all of the other offerings. We have access to and use a full range of marketing tools, but online is significantly more important and offers the most cost effective channel to your target market.
MAKE SURE YOU STAND OUT
First and foremost we ensure your property or project has the best possible marketing presence online — with a highly optimised campaign and outstanding presentation. This means presenting your property or project better than your competitors' with beautiful marketing collateral including the best photography, video, stand-alone website (where the scale justifies this) and a high quality brochure — researched and designed specifically for your property or project.
ONLY SPEND WHAT & WHEN YOU REALLY NEED TO
Once your online campaign is underway we'll monitor progress and provide timely and relevant feedback. If we think it's needed — we'll recommend using other media. This way you minimise expenditure and use your marketing budget cost-effectively. You won't be asked upfront by us to commit to a whole lot of print advertising that you may never need or benefit from.
WE HAVE A LOT MORE UP OUR SLEEVE IF NEEDED
We'll do our very best to achieve the desired result as quickly as possible. Depending on your objectives and expectations, this can take time. If needed, to supplement your online advertising, we will tailor and implement direct email campaigns to relevant target market segments, social media marketing, SEO, keyword marketing and specialist website and print advertising. These approaches will be developed, costed, discussed and agreed with you on a case-by-case basis — only if needed.